Graphic Design and Presenting

Graphic design plays a part in so many aspects of business, not just the brand. The brand is the face of the company and the other graphic components are intertwined throughout all of the departments. Company forms, presentations, flyers, etc. Graphic design can evolve into deeper forms of design like UX, UI, 3D, etc., but nonetheless, they are all important forms of design.

Presenting your brand and your design elements is important. Making sure they have been reviewed, they are crisp and ready to be presented, and make sure they are appealing and interactive. There is nothing worse than creating something for visual consumption, and it be boring and flat. How you present your graphic elements is important to every industry, but every industry is not the same with how it needs to be presented.

For example, the military's presenting style is going to be different than say, a fashion company's presenting style. The military is going to most likely want technological 'Wow' factors and moments. They will most likely have a core graphic designer, UX and UI designer, and game designers to help create these virtual 'Wow' moments for their viewers. A fashion company may want a heavier website presences and physical presence for shows and private viewings. So they will most likely want a graphic designer, print designer, gallery organizer, and UX designer. They probably want more flyers and pamphlets for their viewers to hold while they watch/view the products. Both different presenting styles, but both incredibly important for both business types.

Presenting isn't always putting information in a PowerPoint and standing in front of people and clicking through slides. It can be interactive and include movement, or it can include a lot of help from UX/UI interaction. Think about what your field of work is, how people in that field of work interact with the products and information they gain, and come up with a presenting style that best suites you. Sometimes this entails research, going to shows, attending seminars, and much more. But finding your niche for presenting, and making sure the designers of all departments are included in the research and decision process will help immensely. Take your company to the next level with presenting, and make everything custom with the help of your graphic artists.

Are you unsure of how to include designers or even work with them on certain projects? I'll cover that too! Designer's aren't just people who draw all day. They are trained to help identify and create solutions to visual problems. So utilize that.

Sincerely,

Just Your Average Graphic Designer in totally Digital World

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